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BOOK SUMMARY :

This volume provides an overview of recent research on the nature causes and consequences of cognitive consistency in 21 chapters leading scholars address the pivotal role of consistency principles at various levels of social information processing ranging from micro level to macro level processes the books scope encompasses mental representation processing fluency and motivational fit title cognitive consistency a fundamental principle in social cognition edited by bertram gawronski fritz strack format bookget this from a library cognitive consistency a fundamental principle in social cognition bertram gawronski fritz strack this volume provides an overview of recent research on the nature causes and consequences of cognitive consistency in 21 chapters leading scholars address the pivotal role of consistency author edited by bertram gawronski and fritz strack subjectpdf | on jan 1 2012 bertram gawronski and others published cognitive consistency a fundamental principle in social cognition

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